A new wave of electric vehicles is poised to reshape the Philippine automotive landscape. DENZA, a premium EV brand affiliated with BYD Group, is preparing to unveil its first model, the D9 multi-purpose vehicle, on February 27th.
The speed of BYD’s success in the Philippines has been remarkable, prompting questions about the factors driving such rapid growth. Company leadership acknowledged the impressive figures, revealing that over 26,000 BYD vehicles have already been sold within the country.
This initial triumph with BYD vehicles paved the way for the introduction of the DENZA brand. A strong public reception, achieved in partnership with ACMobility, provided the confidence and momentum needed to expand their offerings.
The D9 represents the first step in a broader strategy to establish DENZA as a significant player in the Philippine market. Plans are already underway to introduce two additional models – the B8 and B5 sports utility vehicles – anticipated to arrive in 2026.
To build a robust retail network, DENZA has already selected its initial dealer partners. These include ACMobility Premium Dealership for locations in Alabang and Cebu, Harmony New Energy Auto Service for Makati, and E-Vantage Motors for Greenhills.
While all three DENZA models were showcased at a recent event, the D9 will be the first available to consumers next month. This launch marks a pivotal moment, signaling a commitment to providing innovative and sustainable transportation solutions to the Philippines.
